Japanese game adverts

They knew how to make them back then! Its strange looking at how they're trying several means of advertising this strange new form of dynamic media...

Apparantly, there is still a huge volume of video gaming adverts on Japanese televison. I really wonder why there's so little on ours despite the very widespread consumption of video gaming? I mean, there are some DS and Wii ads now and then but.. it still feels very rare that I do see one. To be fair, I don't watch that much televison these days so I'm not in any position to say really.